Web Design and Redesign

Every great web site starts with careful analysis, planning, and testing.

Insert Title Web Designs uses a comprehensive process for designing and developing a presence for your company on the web. Your corporate image is at stake, and we're here to provide a strategic solution that not only leverages the potential of the web, but also clearly communicates your company's image and identity.

Step One: Initial Consultation

This is one of the most critical steps in the development process because every other step hinges upon it. What is the main objective of your site? What specific tasks do you want to accomplish through your web presence? These are just some of the questions that you need to answer before moving ahead with the project.

Step Two: Research

Insert-title will use the information gathered in our Initial Consultation to determine the appropriate course of action for you. By seeking out your competition and surveying your market on the Internet we can help you develop a marketing strategy including how to drive traffic to your site and search engine placement.

Step Three: Content Architecture

As technology evolves our patience dissolves. Customers or potential customers that can't find what they're looking for on your site, or have to blindly navigate through unnecessary information, will not stick around for long. In the Content Architecture process, we work with you to design a clear, logical information structure that will determine the navigational "map" of your site.

Step Four: User Interface Design

In this step, we design a prototype for the overall look and feel of your site. While developing this Graphical User Interface (GUI), our goal is to develop a design that possesses not only your corporate image but also the personality of your business.

Step Five: Content Development

Content--the substance of your site. Customers and potential customers won't come to your site to see all the bells and whistles; they want information, they want to get things done. In this step, you put together all of the content elements that we'll need from you--your copy, images, downloadable documents, databases, and any other files that will be included in the site

Step Six: Production

Now it's time to bring it all together. After you've signed off on the look and feel of the Graphical User Interface, we pull in all the content and construct the individual web pages. At the end of this stage, you'll see a fully functional rough draft of your site that you can review through our secure online client center

Step Seven: Quality Assurance & Testing

This is where we begin thorough testing of all links and navigation menus, and closely proof every page of your site. Our testing procedures utilize several versions of both the Netscape browser and Internet Explorer, as well as different monitor resolutions and modem speeds.

Step Eight: Launching Your Site

After the site has successfully passed our testing phase and you're completely satisfied with the results, it's time to publish your site to the live web server. This is your official launch, but it's not the end of our work. We offer full post-launch support including site hosting and email, ongoing content updates, and many other services to keep your site running smoothly.